Senior Overseas Sales Executive – PCB Industry Leadership Role
Position aligned with Стандарты IPC and PCB industry best practices for global market expansion
Core Responsibilities & Strategic Impact
- Lead cross-functional sales strategy development and execution to drive печатная плата business growth across international markets, ensuring alignment with IPC-6012 quality standards and ISO-certified processes.
- Architect and implement 3-5 year strategic roadmaps with measurable KPIs for PCB revenue targets, customer acquisition funnels, and market penetration metrics.
- Monitor global PCB market trends, competitive intelligence, and regulatory shifts (например, Rohs, REACH compliance) to proactively adjust sales tactics and product positioning.
- Spearhead platform-based sales expansion through digital channels (B2B e-commerce, CRM systems) and traditional trade networks, optimizing customer lifecycle management for PCB clients.
- Build high-performance sales teams through structured training programs, performance benchmarking, and incentive frameworks that foster PCB industry expertise and cross-cultural communication skills.
Qualifications & Competency Framework
- Bachelor’s degree or higher in Business Administration, Маркетинг, International Trade, or related fields with preference for candidates holding IPC-certified training credentials.
- Proven expertise in PCB sales management with 5+ years of B2B leadership experience managing 30+ member teams; deep understanding of PCB manufacturing processes (например, Многослойные печатные платы, ИЧР технология) and supply chain dynamics.
- Mastery of international sales methodologies including channel development, negotiable contract structuring, and cross-border logistics optimization for PCB products.
- Exceptional strategic acumen for market entry strategies, competitive differentiation, and crisis management in global electronics markets.
- Fluency in English with cross-cultural negotiation skills; proficiency in additional languages (например, German, Japanese) preferred for key PCB markets.